CTR = clicks ÷ impressions × 100. For example, 120 clicks on 4,800 impressions is 2.5%.
CPC is what you pay per click (spend ÷ clicks) and CPM what you pay per thousand impressions (spend ÷ impressions × 1000).
Yes, the CTR calculator tool is 100% free, unlimited and requires no sign up or installation.
No. Every operation on Toolkoa is processed privately and locally, directly in your own browser.
Nothing to install. CTR calculator runs in any modern desktop or mobile browser, and once the page has loaded you can keep using it without relying on the connection.
